Signature Applications and Registrations

Trademark applications (and registrations) provide you with resources to protect your business and investment; in realization they will become your best business asset. There is a very common misconception that registering a company, purchasing the fields and registering for tax purposes provides you with the legal rights to protect your brand. This just isn’t the case; only a registered trademark can provide you with the legal backing to secure your venture and its future treatments.

Questions often arise as to if to register a logo. The simple answer is that it is imperative, providing the only form of protection that delivers exclusive legal rights unit the company trademark for the specific goods and services, both in the offline and online environments; affording the business the option to stop others from with the golf irons brand and potentially damaging the reputation of enterprise enterprise.

In respect to a trademark application, numerous aspects surrounding the brand and image of the company can be protected. Insurance policies logos, phrases, taglines, colours, fonts and images. Furthermore, trademarks are registered for particular goods and servicing. The inclusion of a written description within the business’ offerings provides the legal specifics of protection. It is important that the range of merchandise and/or services that corporation produces is correctly classified into one of the 45 separate categories in the market.

It is important to highlight that trademark objection online reply filing India applications are country specific. For instance, this means that should you have a trademarked business in New Zealand that currently is trading, or is proposing to trade, in Australia you should protect organization and business conception in australia too. Having rights on the brand, logo and product offerings in New Zealand does not mean which you have the same rights in Australia; a separate trademark application must be entered.

The process of a trademark application in both mentioned countries is very similar; however, there are longer confirmation times when applying for an Australian based trademark. The trademark application process in both countries are registered on a ‘first to file’ basis, which means that if another business or individual files a trademark application prior to your own, then they may gain the legal rights utilize the trademark. Once an application is received, the trademarks office examined the application, searching for any potential issues in the application itself. It is then advertised for what is termed an ‘opposition period’, which enables other to lodge a complaint or objection re the task. However, objections are rare and the majority of trademark applications progress straight through to registration. When the trademark registration is approved, the business will receive certification and approval staying the exclusive user of the specified trademark for the range of goods and services sent applications for under the application.